Ed Benguiat Script Logo

c. 2018

A revitilization of a design used on a vintage varsity jacket, the Benguiat Script Logo hoodie and totes showcase an illustration by the late type designer Ed Benguiat from 2008.

The design is presented on the back of the hoodie in the form of a high-quality chenille patch - accompanied by embroidered design information on the front.

The totes, fabricated from a 10oz heavyweight colored cotton, feature the illustration screenprinted with Plastisol inks in various colors.

Hoodie - Embroidery and Applique Chenille Patch on Champion Reverse Weave® Hooded Sweatshirt

Tote - Various PMS Matched Plastisol Inks on 10oz tight-woven USA-made colored cotton totes